Search

RETAIL BRANDS

Related Links

sportscene

sportscene

"We are kings of sneaker wear"

The chain offers a blend of street-credible sports and fashion brands, including in-house brand, Redbat. These labels appeal to a youthful and fashion-conscious market in which tastes and trends change rapidly.

The Sports division occupies a leading position in its space in the retail sector, and is well represented in shopping centres, CBDs, high streets and rural towns throughout southern Africa where it has built up a high reputation with the sporting fraternities and other interest groups making up its target markets. It is recognised by leading international suppliers of sportswear and sports equipment as a key retail distribution channel in South Africa and also supports a number of local manufacturers through its in-house brands.

*TURNOVER: R 565,1m
*STORES: 124
*EMPLOYEES: 2 719 (sports division total in aggregate)
MANAGING DIRECTOR: Donald Gedye
STORE TARGET 2013:  160

*  at 31 March 2011